All Posts: arbitron

“This is a great day for Nielsen and a natural step in our evolution,” said Nielsen Chief Executive Officer David Calhoun. “Arbitron will allow us to analyze and understand an additional two hours of the U.S. consumer’s day while bringing us another opportunity to provide adv...

COLUMBIA, MD; April 16, 2013 – Arbitron Inc. (NYSE: ARB) announced today that at the Company’s Special Meeting of Stockholders held today, stockholders voted to approve the acquisition of the Company by Nielsen Holdings N.V.

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Approximately 98.99 percent of the shares voting at today’s Special Meeting of Stockholders voted in favor of the agreement and plan of merger. These shares represented approximately 77.11 percent of total outstanding s...

COLUMBIA, MD; December 13, 2012 – The Board of Directors of Arbitron Inc. (NYSE: ARB) today announced plans to appoint Sean R. Creamer, 48, President and Chief Executive Officer, effective January 1, 2013.  Upon his appointment, Mr. Creamer will succeed William T. Kerr, 71, who has announced his intention to retire as President and Chief Executive Officer on January 1, 2013.

“The Board of Directors and I are very pleased to welcome Sean a...

COLUMBIA, MD, September 15, 2011 – In the face of a rapidly changing in-car landscape, broadcast radio dominates the choices for information and entertainment in the car, according to the new national survey from Arbitron Inc. (NYSE: ARB), Edison Research, and Scarborough Research titled The Road Ahead: Media and Entertainment in the Car. At the same time, there is signi...

Radio is dead!  It's over! Fine'! The Internet and smart phones killed it!  Really? 

Not according to a new Arbitron survey released this morning.  The rating service released its RADAR 108 National Radio Listening Report and showed  "a 2.1 million increase in weekly listeners." The report shows that "radio reaches 93.1 percent of persons twelve and older." Well, about the younger demos?  \In the adults aged 18-34...

Nearly Seven Million More People Listen to RADAR Network Affiliated Stations Compared To Last Year

COLUMBIA, MD; June 15, 2010 – Radio reaches more than 239 million Persons aged 12 and older over the course of a typical week, according to the RADAR® 105 National Radio Listening Report, which releases Monday, June 21, 2009.

Since the December 2007 RADAR 95 report, the RADAR national radio listening estimates and network radio audience reports h...

Explosive Growth for Social Media 
Forty-eight percent of Americans have at least one social networking profile, 30 percent with social network profiles check more than once a day;
New insights from forthcoming Arbitron/Edison Infinite Dial 2010 debuting April 8th

The percentage of Americans who have a ...

More Americans Would Give Up Television than the Internet
If Forced to Choose

New insights from forthcoming Arbitron/Edison Infinite Dial 2010
debuting April 8th

The Internet has become such an important component of people’s lives that it has surpassed TV as the “most essential” medium, according to the landmark Infinite Dial series by Arbitron Inc. and Edison Research. For the first time more people would choose to eliminate television from t...

Network Radio Reaches More Than 189 Million Persons Each Week

COLUMBIA, MD, March 22, 2010 – Arbitron Inc. (NYSE: ARB) reported in its March 2010 RADAR® (Radio’s All Dimension Audience Research) radio network audience ratings (RADAR 104) that more than 189 million Persons aged 12+ heard one or more network radio commercials each week of the survey period.

Arbitron posts RADAR Radio Network Ratings for Persons aged 18-49 and Persons aged 25-54 o...