All Posts: los angeles

LA Radio Reaches 9.2 Million People During an Average Weekday According To Preliminary Electronic Measurement Results From Arbitron

PPMTM Data Shows Radio’s Daily Reach is more than 4 times larger than the combined circulations of LA’s twelve largest newspapers.

Preliminary electronic measurement results from Arbitron’s new Portable People MeterTM (PPM) service reveals that more than 9.2 million people age 6 and older heard radio for...