All Posts: radiocoach portable people meter

Radio Talent Coach Sam Weaver offers affordable coaching for air talent in traditional radio, Internet radio, and Podcasting. 1 888 680 7234, Sam also consults Internet radio Owners.

This is the fourth installment in a series on electronic measurement for radio, digital audio platforms, and advertising agencies.

The Portable People Meter (PPM) is Arbitron’s attempt to modernize the radioratings system with electronic m...